The Rules Of Engagement Have Changed
The rules of engagement with decision makers have changed dramatically of late and it is incumbent upon any one in sales in any business to move with the change and adjust the way we connect.
Remember with the internet our competition is only a mouse click or an app away.
We have to Own Our Brand...Communicate how we are different, express our passion for our businesses ,be more visible, touch our prospects on a consistent basis, enhance our drip marketing, learn how to interact and interface with the gatekeepers by treating them like we would treat the decision maker thus developing sponsors ( not only with big companies but small ones, and the significant others of currently at home businesses who are influencers)
The conversation must center on what they place a high value on and their specific needs.
